- Common Name: Purple coneflower
- Position: Full sun, South-facing, West-facing, Exposed, Sheltered
- Soil: Well-drained, Chalk, Loam, Sand, Acid, Alkaline, Neutral
- Flowers: Summer, Autumn
- Flower Colour: Pink, Purple
- Hardiness: H5 - Hardy in most places throughout the UK even in severe winters
- Habit: Deciduous, Bushy
- Height & Spread: 100cm × 45cm
This coneflower has large, reddish-pink, daisy-like flowers with really prominent dark orange centres from midsummer through until autumn, on good, strong, stiff stems.
Echinacea purpurea 'Magnus'